Fractalis® commissioned a new logo and a packaging image on the base of the Arum of the Herbarium series.

The logo I created corresponds to my field codes and are presented in the frame of Fractalis® as “strings” alluding to the different character of the product.

Strings - Fractalis® logo
Strings – Fractalis® logo


Fractalis® is a high quality 3D color coat for interior designers and architects and is moreover an environment and health friendly product. It is a liquid tool which adds layers of texture, color and pattern to walls. Internationally known, the color /pattern coat plays its part in interiors of Hilton, Comme de Garcon, and others.


More information about Fractalis ® and the man behind it, the artist and owner of Fractalis®, Gianluca Vernizzi.



Fractalis® Packaging
Packaging Fractalis®





Arum, Herbarium series, photography on paper, 30×40 by Rachela Abbate








Arum green for Fractalis®- Herbarium series
Arum for Fractalis® -Herbarium 2019





Arum for Fractalis®- Herbarium series
Arum for Fractalis® -Herbarium, 2019


Thanks to Gianluca Vernizzi for engaging me and for helping me in the creation process!